What does it feel like for your customer, or anyone that walks through the door? This “door”, is anywhere you engage people about your business; such as your office, your web site, advertising, a special event.
For the greatest and most impactful results, make them feel…
- Secure
- Important
- Like you are listening
- That you care
With the goal to make them feel like the job that you are doing is being done …
… On their behalf
… Better than any other dentist could… Or would
… At a price they can justify
… With the outcome beyond their expectations
The problem is, it is easy to become complacent.
So take a moment… Reflect…
Are you providing a profound, compelling, original experience for everyone who comes in contact with you?
“They may forget what you said, but they will never forget how you make them feel.”
– Carol Buchner