Corporate dentistry is here to stay, and it is growing steadily in the Valley, State, and the Nation.
Corporate dentistry definitely has its place within the dental community. It fills a need for inexperienced dentists, dentists that are not wanting to take on any more debt or for dentists that do not prefer the business side of dentistry.
As a working dentist in the corporate chain, you would get paid extremely well without taking on all the responsibilities that come with owning your own practice.
For the new start up dentist and possible associate dentist, corporate dentistry becomes the educational bridge, a financial stronghold, and a steppingstone into the future! By being an employee, you can learn new skills, improve current skills, see and experience HR at its best and at its weakest, and learn more of the business side of dentistry with what does and doesn’t work.
One often overlooked benefit? Corporate offices naturally generate opportunities for second opinions. Independent practices near corporate clinics often see increased foot traffic from patients seeking alternate care plans. Use this as a challenge and an opportunity. If a patient visits your office after seeing a corporate dentist, make sure your response showcases your team’s expertise, care, and integrity.
Take that moment to shine! offer excellent clinical care, clear treatment options, flexible payment plans, and above all, a genuine desire to build trust and long-term relationships.
Patients notice the difference… in fact, many successful dental practices are built near corporate dentistry. Why? Being near another dentist shows the patient you are not concerned about cornering the market but about their health…even if it means they get a second opinion and work done elsewhere. This leaves your potential patients with a powerful, positive experience which will win them over and provide you a new long-term patient!
Take your eyes off the money and your competition! Instead, focus on the relationship! Your determination, integrity, and providing a client with options will partner with your kindness and open doors to your financial success! Why? Because when patients sense your integrity and compassion, financial success will follow. People can tell when someone truly cares about their well-being, not just their wallet.
